Sportscene
Job Description
We are searching for a dynamic and commercially minded Brand Manager to lead the increase and positioning of the Redbat and Anatomy manufacturers within Sportscene. This function is accountable for using manufacturer relevance, growing impactful advertising strategies, managing strategic partnerships, and making sure the transport of compelling company experiences that resonate with modern and future consumers.
The profitable candidate will be particularly creative, trend-aware, consumer-focused, and passionate about streetwear, adolescence culture, and manufacturer storytelling.
Responsibilities
Drive company increase and enhance the market positioning of Redbat and Anatomy inside Sportscene.
Analyze company positioning, consumer insights, market trends, and competitor exercise to become aware of possibilities for increase and innovation
Shape and talk the long-term manufacturer vision, strategy, and positioning throughout all touchpoints
Translate manufacturer method into wonderful advertising and marketing plans, campaigns, and go-to-market initiatives.
Manage and execute advertising plans for strategic company companions and collaborations
Lead innovative improvement and marketing campaign execution that evokes patron engagement and drives motion
Oversee all ongoing marketing, advertising, and promotional things to do for the manufacturers
Monitor campaign overall performance and grant reporting on ROI, KPIs, and standard effectiveness
Align inner stakeholders and groups round the manufacturer direction, priorities, and execution plans
Manage and information a crew working on manufacturer initiatives and marketing campaign shipping
Stay in advance of rising advertising trends, formative years way of life shifts, and competitor moves to make sure endured market relevance.
Qualifications
Degree or Diploma in Marketing, Brand Management, Communications, Business, or a associated area
Minimum five years’ journey in manufacturer management, marketing, or a comparable function inside fashion, retail, or life-style manufacturers
Strong appreciation of early life culture, streetwear, sneaker culture, and purchaser behaviour
Proven trip in creating and executing profitable manufacturer and advertising and marketing campaigns
Strong undertaking administration and stakeholder administration competencies
Excellent communication, presentation, and management competencies
Strong analytical abilities with the potential to interpret records and patron insights
Ability to work in a fast-paced, trend-driven retail surroundings
Skills:
Creative and strategic thinker with a ardour for sneakers, streetwear, and adolescence culture.
Strong venture administration and organisational skills, with the capacity to juggle more than one duties and meet cut-off dates in a fast-paced environment.
Excellent conversation and interpersonal skills, with the capability to construct relationships with innovative partners, influencers, and interior teams.
Strong perception of digital and social media traits and how they can be leveraged to develop a brand.
Analytical and detail-oriented, with the potential to music and measure the success of campaigns.
Innovative mindset, usually searching for new methods to push the boundaries of the brand.
Behaviours:
Builds Effective Teams – forms, develops and leads a team of folks towards the fulfillment of a frequent group objective
Business Insight – applies market and enterprise insights in order to power organisational objectives
Communicates Effectively – conveys data and communicates thoughts in a clear, concise and impactful manner
Cultivates Innovation – creates an surroundings that fosters and nurtures a subculture of creativity which drives success
Financial Acumen – knows and applies economic standards and standards to make knowledgeable economic choices
Manages Complexity – interprets and simplifies complicated and contradictory data when resolving organisational problems
Organizational savvy – is familiar with and navigates dynamics created via processes, systems, and people
Strategic Mindset – thinks and plans strategically, focusing on the long-term dreams and goals of the organisation